Jobsite 2012 Brand Campaign

The Jobsite TV ads ran nationwide from Monday 9th January, showing for 4 weeks in a high impact campaign across over 200 terrestrial and satellite channels, reaching 82.5% of the UK working population.

Results

Since the launch of our brand advertising campaign in October 2008, we've seen our searchable CV database grow from just over 500,000 to over 2.8 million searchable CVs. Statistics from the January 2012 campaign include:

• Over 163,000 searchable CVs added to our searchable CV database - that's around 5,800 CVs daily
• Over 1 million applications to our clients' vacancies - that's an equivalent of over 35,000 applications per day.
• Over 5.2 million visits to Jobsite.co.uk - up 5% on our January 2011 campaign
• Over 135,000 new candidate registrations.

Source: Jobsite internal data and Google Analytics, 9th Jan - 5th Feb 2012

Nationwide Multimedia Activity

On TV

January 2011 saw the launch of our brand new ads in our largest TV advertising activity to date. During our January 2012 TV advertising activity we showed four of the most popular new adverts with a combination of 30 second and 10 second ads.

Watch the January 2012 TV adverts

Mobile advertising

Jobsite signed a partnership with O2 in July 2011 which sees us run the Careers portal on O2 Active (O2's mobile site). This partnership also includes text and video messaging to O2's customers and behavioural targeting activity.

In addition we're running mobile PPC campaigns on Google to reach the increasing numbers of people that primarily go online via mobile devices.

Read more on our mobile activity

Online activity

We cover a wide remit online ensuring that we're highly visible to both active and passive candidates. So whether someone is looking for a job in a search engine, playing a game, checking their emails or reading the latest news we put Jobsite in front of them.

View our online ads

Press advertising

Print ads featuring Max Beesley complement our TV campaign, and feature in DMGT's newspapers, including the Daily Mail and Metro, and over 115 regional newspapers.

See our press ads

Portsmouth F.C. Sponsorship

Jobsite is the proud main club sponsor of Portsmouth Football Club, which offers us extensive and unique opportunities to build awareness of Jobsite with new candidates across the UK.

Learn about our sponsorship