Guest post by Dave Westland from Hooper Galton, Jobsite’s advertising agency who created both the original Jobsite campaign in 2008 and the new campaign coming in Jan 2011.

It’s a well-known fact within the music industry that you don’t hold your breath for a band’s 2nd album, especially if their 1st has blown everyone away. The Stone Roses took over 5 years to produce a follow-up to better their eponymous debut and when ‘Second Coming’ eventually did break, it also broke up the band, so arduous had it been to scale the same heady heights.

So, bearing this in mind, it was with slightly trembling lips and sweaty palms that we approached the Jobsite brand brief handed to us in September by Felix, Jobsite’s Marketing Director

Naturally with the success of the first campaign, we wanted to move the campaign on yet at the same time not depart from the inertia insights that we knew struck a chord with every potential job seeker.

Continue reading “The curse of the 2nd album” »

If you’re always the one that gets left in the office between Christmas and New Year make the most of it – time well spent now could set you up for the rest of the year…

The good news about this period is that it’s usually pretty quiet and that means the usual office rules are generally more relaxed – slightly later starts perhaps, longer lunches and swifter exits. If there are others in the office, the atmosphere will be more jovial, banter more free, and there’ll almost certainly be an excess of Quality Street and Cadbury’s Roses! However, that doesn’t mean you should pilfer the time away on Facebook or chatting on the phone – your managers will still expect to see some results on their return. As well as enjoying this more relaxed atmosphere, there are certain tasks that you could be getting on with that won’t really seem like work at all.

Jobs for the Christmas period:

1. Sort your desk – clearing all the clutter from your desk will help you focus on a new start for the new year. Go through your drawers and banish all the junk that you have accumulated over the year. Perhaps you might like to rearrange your desk – try moving your computer, getting yourself a new in-tray, or ordering some new stationery – a new pen pot or notebook can do wonders for morale! Continue reading “5 Jobs for the Christmas period” »

For many people, the beginning of 2011 will be the right time to look for a new job. But if you’re thinking about launching your job search in January, you might want to consider how many other people – your competition – will be doing the same thing.  Gill Bell, HR Director of Handle Recruitment, the leading recruitment consultancy for the media and entertainment industries says you need to ensure you are ready to hit the ground running in the New Year to be one step ahead of fellow candidates.

So how do you go about being at the top of an employer’s list? Why not use your free time to ensure you are up to speed with your industry? Companies, especially in the media and marketing sector will expect candidates to not only have the ability to do the job, but also have a good knowledge of the industry they operate in. Use your time to do research, and think about what the ‘next big thing’ will be. Use all the tools available to you – publications, blogs, and Twitter are a good start. This will help you when meeting potential employers and portray you as a ‘rounded’ professional.

Continue reading “New Year, new job?” »

With the recession behind us companies are looking to hire only the very best talent and those individuals that are really going to add value.  Gill Bell, HR Director at Handle Recruitment recommends know how to sell yourself but also know how to add value to the organisation once you have that job to ensure they retain, or better yet promote, you.

You need to think of yourself as a unique, branded product and know what characteristics set you apart from your competition.  Think about what these things are: do you identify and solve problems before they become real issues?  The benefit here is that your future employer will have less headaches and if you can demonstrate this to them they are far more likely to hire you – they may even save money just by having you on the team. Ensure that you have a list of all these things that form the ‘you’ brand ready for that next interview.

So how do you add value to your employer once you have secured your job? Make yourself visible – go the extra mile and remember that everything you do matters. In any organisation personal branding is always through ‘word of mouth’. It is important to remember that everyone you come into contact with – your friends at work, your acquaintances, is your marketing vehicle. It is what they say about you and the way you work that will feed back to management. Continue reading “Marketing yourself and adding value to your company” »

We have a lot of exciting news to share with you about our new TV campaign coming in the new year, but it’s great to get another angle on things, so it gives us great pleasure to introduce a guest blog from Thomas Hebditch at our Digital agency Yodel Digital who have worked with us to create our award-winning digital campaigns and have some great things planned for 2011…

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Jobsite is one of the UK’s leading premier job boards offering a wide range of careers looking to influence and change the lives of many, but Jobsite is more than just a job board, Jobsite is a visionary brand that is embracing a wide range of new media and integrating it into their advertising campaigns to communicate their message with a whole new audience.  This aspect of their forward thinking is what is setting them apart from not only their competitors, but the majority of brands competing for a share in the consumer’s ‘mental workspace’.

To take the “leap” into new media and more specifically, mobile, has a foresightedness that many in businesses don’t currently have.

Continue reading “More than just a job board by Yodel Digital” »