The Talent Management team at Hudson recently used a Jobsite “Response Package” for an on-going volume recruitment campaign. Having previously advertised via Semi Display adverts, the Response Package offered additional benefits, which included a homepage button, Job of the Week and skillword sponsorship banner. This mix provided greatly enhanced exposure for the role, with the application rate being almost 60% higher than the previously run Semi Display ad. By working closely with our account manager we were able to monitor the ongoing performance of the campaign and maintain visibility, as well as tailoring our skill word sponsorship thus ensuring the applications were highly relevant.

Kieran McFadden, eProduct Advisor

Hudson

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