Child’s Play: What’s the Link between Toys and Careers?

We have posted before about the challenges facing the engineering sector in attracting candidates – particularly among women. But how can this trend be reversed? One recent answer to this question may be surprising to some: children’s toys.

Stanford Engineering graduate Debbie Sterling is the inventor of a new construction toy that’s designed to inspire more girls to become engineers. “Goldie Blox”, the funding for which was raised on Kickstarter, has certainly created a lot of discussion – but can giving such toys to children really alter their future careers?